As a consumer, I have come to notice various characteristics or behavior while purchasing a product which became more vivid after learning about it in this module. I have two different behaviors depending on the product that I am purchasing. While I am purchasing any clothes, gadgets, home appliances, and other luxury items then I do a lot of research before making a decision to purchase it. In the beginning, I need to have an awareness that those things are required of me and are useful for me in the long run.